Contents: investigating health services and health: the scope of research, the philosophy, theory and practice of research, quantitative research: sampling and research methods, the tools of...
Contents: investigating health services and health: the scope of research, the philosophy, theory and practice of research, quantitative research: sampling and research methods, the tools of...
Contents: foundations for selecting community and public health education strategies, becoming a health education professional, promoting health education in a multicultural society, exploring...
This is a very practical and accessible book that offers a comprehensive overview of research methodology in applied linguistics by describing the various stages of qualitative and quantitative...
Contents: Getting Started; Introduction and Overview; The First Pillar: Sort; The Second Pillar: Set in Order; The Third Pillar: Shine; The Fourth Pillar: Standardize; The Fifth Pillar: Sustain;...
Contents: Chapter 1: what is consumer behaviour? Chapter 2: ethnic, religious and group influences, Chapter 3: class, age and gender influences, Chapter 4: consumer motivation, perception and...
This book includes: Introduction to the Study of Consumer Behavior; The Consumer as An Individual; Consumer in Their Social and Cultural settings; The Consumer Decision-Making Process; And Consumer...
Brief contents: the financial accounting research system (FARS) primer; resources beyond the financial accounting reserch system (FARS); building your business vocabulary; brain teasers; cases to...