This book includes: The purposes of puplic relations; How public relations; How puplic relations deals with problems and opportunities; Employee relations; Community relations; Investor relations;...
Brief contents Chapter 1 The purposes of pulic relations Chapter 2 How public relations deals with problems and oppportunities Chapter 3 Employee relations Chapter 4 Community relations Chapter 5...
New opportunities for marketing and public relations -- New challenges facing marketing and public relations -- Measuring public relations programming -- Setting meaningful and measurable public...
Contents: A Personal take, A personal stake; What is health?; Reluctant healthcare providers; Why are prescription medicines so expensive?; Why do Americans pay more tha can Canadians for drugs?;...
Designing Science Presentations guides researchers and graduate students of virtually any discipline in the creation of compelling science communication. Most scientists never receive formal training...
Contents: Unit 1: What Is the Point? Unit 2: Making a Start Unit 3: Linking the Part Unit 4: The Right Kind of Language Unit 5: Visual Aids Unit 6: Body Language Unit 7: Finishing Off Unit 8:...
This guide provides examples taken from real presentations given both by native and non-native academics covering a wide variety of disciplines. The easy-to-follow guidelines and tips will teach you...
This book includes: Assessing Your Skills; Planning Your Presentation; Slides and Other Visual Aids; New Technology for Presentation; Preparing Your Presentation; Delivering Your Presentation with...
Contents: the first few minutes, using equipment, organizing what you want to say, maintaining interest, dealing with problems and questions, summarizing and concluding.