Thư viện Đại học Lạc Hồng

Public relations practices: managerial case studies and problems

Ký hiệu xếp giá: 659.2 C397

Chủ đề: Public relations -- Case studies; Quan hệ cộng đồng -- Nghiên cứu điển hình

This book includes: The purposes of puplic relations; How public relations; How puplic relations deals with problems and opportunities; Employee relations; Community relations; Investor relations;...

Public relations pratices: Managerial case studies and problems (COPY)

Allen H. Center, Patrick Jackson

Ký hiệu xếp giá: 659.2 Ce-A

Chủ đề: I. Title; Public relations pratices; Public relations -- Case studies

Brief contents Chapter 1 The purposes of pulic relations Chapter 2 How public relations deals with problems and oppportunities Chapter 3 Employee relations Chapter 4 Community relations Chapter 5...

Public relations pratices: Managerial case studies and problems (COPY)

Allen H. Center, Patrick Jackson

Ký hiệu xếp giá: 659.2 Ce-A

Chủ đề: I. Title; Public relations pratices; Public relations -- Case studies

Brief contents Chapter 1 The purposes of pulic relations Chapter 2 How public relations deals with problems and oppportunities Chapter 3 Employee relations Chapter 4 Community relations Chapter 5...

Unleashing the power of PR: a contrarian's guide to marketing and communication

Mark Weiner

Ký hiệu xếp giá: 659.2 W423

Chủ đề: Public relations; Business communication; Communication in marketing; Quan hệ cộng đông; Giao tiếp trong kinh doanh

New opportunities for marketing and public relations -- New challenges facing marketing and public relations -- Measuring public relations programming -- Setting meaningful and measurable public...

A survival guide to managing employees from hell: handling idiots, whiners, slackers, and other workplace demons

Gini Graham Scott

Ký hiệu xếp giá: 658.304 5 S426

Chủ đề: Problem employees -- Case studies; Supervision of employees; Giám sát nhân viên

Brief Contents: Bad Attitude; Incompetent; Personal Issues;Trust and Honesty; Communication; Putting It All Together.

Accounting: text and cases

Robert N. Anthony, David F. Hawkins, Kenneth A. Merchant.

Ký hiệu xếp giá: 657 A628

Chủ đề: Accounting; Kế toán; Accounting -- Case studies

Brief Contents: Financial Accounting; Management Accounting.

Auditing cases

Michael C. Knapp

Ký hiệu xếp giá: 657.45 K17

Chủ đề: Auditing -- Case studies; Forensic accounting -- Case studies; Auditing -- Corrupt practices -- Case studies; Kế toán -- Nghiên cứu tình huống

This book incluces: Comprenensive Cases; Audits of High-Risk Accounts; Internal Control Issues; Ethical Responsibilities of Accountants; Ethical Responsibilities of Independent Auditors; Professional...

Business communication today

Courtland L. Bovée, John V. Thill

Ký hiệu xếp giá: 658.45 B783b 2021

Chủ đề: Business communication -- United States -- Case studies; Communication in organizations -- United States -- Case studies

Understanding the foundations of business communication -- Achieving success through effective business communication -- Communicating in teams and mastering listening and nonverbal communication...

Business communication today

Courtland L. Bovee, John V. Thill

Ký hiệu xếp giá: 658.45 B783

Chủ đề: Business communication -- United States -- Case studies; Communication in organizations -- United States -- Case studies; Truyền thông doanh nghiệp; Giao tiếp trong kinh doanh

Real-world training for the business world of today and tomorrow. The field's leading text for more than two decades,Business Communication Today continues to provide the cutting-edge coverage that...

Business ethics: a real world approach

Andrew Ghillyer

Ký hiệu xếp giá: 174.4 G424

Chủ đề: Business ethics -- Case studies; Đạo đức kinh doanh

This book provides assistance to employees by taking a journey through the challenging world of business ethics at the ground level of the organization rather than flying through the abstract...