Thư viện Lạc Hồng
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137 tài liệu được tìm thấy
Ký hiệu xếp giá: 338.47910688M4788m
Contents: positioning marketing communications for tourism and hospitality; communications theory and applications; the marketing communications environment; consumer roles in marketing...
Ký hiệu xếp giá: 338.4791M3456
Contents: understanding the hospitality and tourism marketing process; developing hospitality and tourism marketing opportunities and strategies; developing the hospitality and tourism customer...
Ký hiệu xếp giá: 338.47910688M6292m
Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and...
Ký hiệu xếp giá: 428.34G341c
Contents: Getting Along with People; Attending School; Building Friendships; Dating; Sharing Common Interests; Participating in Social Events; Shopping; Using the Telephone; Going to the Doctor.
Ký hiệu xếp giá: 428.24H2636g
Content: The history and development of tourism; The organization and structure of tourism; Travel agents; Tour operation; Air travel; Travel by sea and river-cruises and ferries; Travel by road and...
Ký hiệu xếp giá: 428.24D836g
Contents: 1. The history and development of tourism 2. The organization and structure of tourism 3. Travel agents 4. Tour operations 5. Air travel 6. Travel by sea and river - cruises and ferries 7....
Ký hiệu xếp giá: 428.2402433H2636h
Contents: Types of accommodation; Hotel Facilities; Staffing and internal organization; Reservations and check-in; Hotel and restaurant services; Money matters; Dealing with complaints; Off-site...
Ký hiệu xếp giá: 658.3N632
Contents: Human resource management and the tourism and hospitality industry: An introduction; International human resource management; Organizational culture; Labour markets; Recruitment and...
Ký hiệu xếp giá: 428.240243384791W1838t 1
Contents: what is tourism? world destinations; tour operators; tourist motivations; travel agencies; accommodation; marketing and promotion; the airline industry; holidays with a difference;...
Ký hiệu xếp giá: 428.24024647W877t
Contents: Tourism today; What's your job?; Hotel facilities; Reserving accommodation; Writing a CV; IT and the travel industry; Who's who in hotels and restaurants; Welcoming customers to a...
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