Thư viện Lạc Hồng
Tài liệu được tìm trên toàn bộ hệ thống
170 tài liệu được tìm thấy
Ký hiệu xếp giá: 338.47910688 M4788m
Contents: positioning marketing communications for tourism and hospitality; communications theory and applications; the marketing communications environment; consumer roles in marketing...
Ký hiệu xếp giá: 338.4791 M3456
Contents: understanding the hospitality and tourism marketing process; developing hospitality and tourism marketing opportunities and strategies; developing the hospitality and tourism customer...
Ký hiệu xếp giá: 338.47910688 M6292m
Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and...
Ký hiệu xếp giá: 428.240243384791 W1838t 1
Contents: what is tourism? world destinations; tour operators; tourist motivations; travel agencies; accommodation; marketing and promotion; the airline industry; holidays with a difference;...
Ký hiệu xếp giá: 428.240 249 1 W400-O
This book includes topics: Tourism today; What's your job?; Hotel facilities; Reserving accommodation; Writing a CV; IT and the travel industry; Who's who in hotels and restaurants; Welcoming...
Ký hiệu xếp giá: 428.240 249 1 J400N
This book includes topics: Different kinds of people; International travel; Phone calls; Food and drink; Correspondence; Accommodation; Money; Travelling around; problems; Attractions and activities;...
Ký hiệu xếp giá: 658.3 B676
This book includes: Human Resources Management in Perspective; Meeting Humnan Resources Requirements; Developing Effectiveness in Human Resources; Implementing Compensation and Security; Enhancing...
Ký hiệu xếp giá: 658.3 M537
This book includes: The context of IHRM: context, culture and strategy; Identifying, Selecting and management the global workforce; Training, performance management, appraisal and compensation issues...
Ký hiệu xếp giá: 658.4 S841
This book includes: Give feedback; Make the best of bad news; Delegate; pick the brains of departing workers; Review performance regularly; Decide and deliver; Exert "praise motivation"; Plan your...
Ký hiệu xếp giá: 428.240 249 1 H100R
This book includes topics: The history and development of tourism; The organization and structure of tourism; Travel agents; Tour operation; Air travel; Travel by sea and river-cruises and ferries;...
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